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How to Use LinkedIn for Your Business

Most people understand LinkedIn from a personal perspective. It’s a great way to grow your network, connect with old colleagues, ...


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Content and Social Trends for 2017

With 2017 in full swing (okay, where did the first half of January go?) – it’s time to take a ...


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Top Thought Leaders in the Digital Marketing World

Who to Follow  & Why Here in the digital marketing world, the industry is ever-changing and rapidly evolving daily. When ...


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How to Handle a Social Media Mishap

As a Social Media Manager for many clients, one of my biggest fears is to post something to a brand ...


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Considering More Social Media?

Should you stay up-to-date with the newest social platforms or stay true to what you know? With so many social ...


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Understanding Engagement Rates on Facebook

Engagement rates are a commonly used benchmark for success on social media, as it can determine if your brand is ...


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Creating a Personalized Promotion Schedule

Promoting your content over your social media platforms is by now a no-brainer. Everyone that makes content that has a ...


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Why More Businesses Should Consider Moving to Snapchat

It was once considered an app for high school aged kids who were trying to send inappropriate texts to their ...


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Budgeting for Social Media

Depending on your industry and your business goals, you may be active on several social media channels; each channel then ...


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