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Leveraging Facebook Live as a Business

In an effort to further the video agenda in newsfeeds, Facebook released a new sharing method a few months ago ...


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Understanding Engagement Rates on Facebook

Engagement rates are a commonly used benchmark for success on social media, as it can determine if your brand is ...


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Does The Timing of Social Media Posts Really Matter?

You've probably heard it all before; Post in the morning when people are just waking up and checking their social ...


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Social Media Scheduling: The Complete Rundown

Social media marketers experience this constantly, social media keeps going no matter the time or the day. While social media ...


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Post O’clock: Best Times to Post on Social

Managing your business's social media accounts can be taxing at times, from perfecting post copy to getting the hashtags just right. ...


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#Hashtag101: The Do’s and Don’ts of Hashtag Usage

Hashtags made their social media debut when they were popularized by Twitter as a way to aggregate conversations around a ...


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2015 Ultimate Social Media Sizing Guide

When it comes to social media marketing, you have to put your best foot forward at all times. That means ...