An animal daycare is similar to any other daycare; except that it is for pets. An animal daycare owner might be referred to as a pet sitter or doggie daycare facility. The animal daycare business has been noted to be one of the fastest growing businesses in the United States. Most of these businesses are opened up in residential homes. This type of business is not affected by the economy, because people need to work and go on vacation. With a growing emphasis on taking care of pets, there is a growing demand for someone who can handle it carefully, lovingly and responsibly. Statistics show that there are at least 50,000,000 residential homes that have one or more pets within them, so there seems to be a constant demand for an animal daycare. Statistics show that the demand for this type of service will continue to grow.
There is not any educational or training requirement to open up an animal daycare, but there are suggestions that people might want to follow. It is a good idea to learn about dogs and learn how to do some basic training, learn about the different breeds, and do some research about what the state and town codes are for opening up an animal daycare practice. Ultimately, anyone can start a pet-sitting business. All that a person needs to open up an animal daycare is a home and at least 2 acres of land that can be fenced in order to keep pets safe while they are away from their owners. Some business owners that have this type of business based at their home have been known to earn as much as $300 in one day at their animal daycare. Others go to people’s homes and take care of them during the day while the owners are out
There may be quite a bit of competition in most areas, as this is a very popular business and an easy one to operate. If there seems to be more competition moving into the area in which the business is established, it can be moved or the marketing can be enhanced. It is usually easier to enhance the marketing than to have to relocate the animal daycare. Marketing is going to be one of the top priorities with this business, regardless of the location, so if the business seems to be slowing down or other similar businesses have opened up nearby, there are some marketing strategies a person can try.
An animal daycare has a lot to offer pet owners, and not just having a place to leave their pets for a day. Other pets can be looked after, as well. This includes cat sitting, bird caretakers and feeding fish, rabbits and other pet daycare. A business owner of an animal daycare can use marketing in a few ways.
First, the business owner needs to sit back and take a look at what has been used for marketing and decide whether or not these methods are effective. Maybe the animal daycare has been listed in the yellow page ads or in local newspapers, but the business still seems to have slowed down. How much money has been spent on these traditional methods and how long has the business used them? These are good things to check. Figure out what the budget is and where to begin with some different marketing strategies. Another idea is to do some research about what consumers are looking for now and where they are looking.
Statistics show that consumers are looking for an animal daycare that has its own veterinarian on call, in case of a pet emergency. People are also looking for a place in which the business owner of the animal daycare has some professional dog training experience under their belt. The biggest thing that people want to know about pet daycare is whether or not they can trust the business and feel secure that if something were to happen, whether or not the business is covered with insurance and take care of any costs that might occur regarding their pet. Another factor that plays a role in whether people choose a certain pet sitting service is whether they feel like they are welcome to drop by at any time, unannounced and whether or not the place is clean.
Marketing Pet Sitting
Where are people looking for doggie daycares? Online. It is recommended that an animal daycare consider doing some pet sitting advertising instead of the traditional methods or in combination with those methods, especially since the competition with this type of business is growing at a higher speed now. Some businesses in this field have already designed beautiful, professional and informational websites on the Internet. Animal lovers really enjoy finding things about pets online. They like the convenience of searching for businesses online, as well.
When an animal daycare makes an online presence and puts great information and photos on their website will be at the top of animal lover’s favorite lists. People will continue to visit the website if it has been helpful, if the business owner has shown great customer service and if the business impresses consumers when they have left their pet or pets with them. Consumers can now look at a website and share it via e-mail, so this works as word of mouth marketing. It works in a faster manner than the original word of mouth. The number of ways to use Internet marketing for an animal daycare is unlimited, fun and easy, takes less time and costs a lot less money.