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How Do You Search Online?

It’s something that we almost take for granted – when we search for something online, we expect to find the ...


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How Content is the Foundation of SEO

I recently attended INBOUND 2015 where thousands of inbound marketing agents gathered and caught a presentation by Chad Pollitt, the Co-Founder ...


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Whodunnit?? Discovering Who Your Referrals Are

I can remember being a kid and walking over to a neighbor's house with my Dad to drop off the ...


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The 5 W’s of Call Tracking

R.O.I. – three small letters that can make or break any marketing plan, strategy or even a professional. When it ...


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8 Tips to Creating a Blog Strategy

  It seems so simple. Creating a blog strategy, something that you should be able to knock out in a ...


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Bid Adjustments for Beginners

Bid adjustments are a necessity in the world of SEM/PPC. For most digital marketers, you know your user and when/where/how ...


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2015 Ultimate Social Media Sizing Guide

When it comes to social media marketing, you have to put your best foot forward at all times. That means ...


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Google’s Buy Button Aims to Take Down Amazon and eBay

Or does it? Is the Google Buy button going to negatively affect powerhouse online retailers, or is it a quicker ...


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Google Webmaster Tools has Changed

What's Happening? Don’t start panicking yet, Google has decided to change the name of Webmaster Tools to Google Search Console. ...


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Smile and Say Comic Sans

There’s a new serif in town! You know what I’m talking about. FONTS. Lots of fonts! There are so many ...


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Duplicate Content: I Know Just Where to Put That

Duplicate content should not be used. Plain and simple. What is so evil about duplicate content that you should flush ...