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Google’s Buy Button Aims to Take Down Amazon and eBay

Or does it? Is the Google Buy button going to negatively affect powerhouse online retailers, or is it a quicker ...


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How to Rock Customer Service on Social Media

The year is 2015. What do you do if your flight is cancelled last minute and you're stuck at the airport? ...


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Using StumbleUpon Paid Discovery for Content Promotion

Getting the content that you create out to the masses is  a challenge without  a significant budget that bigger brands ...


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Twitter Ads Intro Part I: Followers and Tweet Engagement Campaigns

You've already outlined a budget, researched your demographic, and determined the exact goals your company wants to achieve by diving ...


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Nothing Taste As Good As a Conversion Feels

That moment when an online shopper fills their shopping cart and clicks buy is the moment when a digital marketer ...


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Smile and Say Comic Sans

There’s a new serif in town! You know what I’m talking about. FONTS. Lots of fonts! There are so many ...


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Is That a Hot Lead I Smell?

There’s no better feeling than walking into a room to the scent of a hot lead.  That’s right – as ...


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Understanding the ROI of your Digital Marketing Dollars

Return on investment is a black and white mathematical calculation – so why is it so difficult for organizations to ...


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Duplicate Content: I Know Just Where to Put That

Duplicate content should not be used. Plain and simple. What is so evil about duplicate content that you should flush ...


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5 Things Your Designer Wants You to Know

Designers are a high commodity in today’s visually focused and web-centric world. Known for their love of coffee and keen ...


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Content Marketing Trends for 2015

It’s been played out, that content is king. It can be the court jester, the prince, the queen, or even ...