Bid Adjustments for Beginners

Bid Adjustments for Beginners

Bid adjustments are a necessity in the world of SEM/PPC. For most digital marketers, you know your user and when/where/how they are finding your site. Bid adjustments are a great way to capitalize on getting more qualified users to your… Read more »

Mobile Ads Bring Serious Revenue for Facebook

Mobile Ads Bring Serious Revenue for Facebook

As if Facebook didn’t generate enough money, now it’s proving to be on the mobile rise.  Thirty percent of its first quarter revenue from ads came from mobile ads alone.  This is a significant increase from the 23% it saw… Read more »

2011: Ringing in the New Year

2011: Ringing in the New Year

In the past year, we at Customer Magnetism have had a lot of fun exploring the ins and outs of search engine optimization, social media and other Internet news on our weekly blog. As the new year rolls in, we… Read more »

What’s New Online for the NFL?

What’s New Online for the NFL?

There have been many changes for the National Football League (NFL) during the offseason. While many think of the rule changes and shuffling of players and coaches as the big news, there have been plenty of changes with regard to… Read more »

Google Jumps on the Mobile Marketing Bandwagon

Google Jumps on the Mobile Marketing Bandwagon

Not convinced you need to get your company into mobile marketing yet? This week could be a great time to change your mind. Yesterday Google announced on their blog that they’ve just acquired AdMob, one of the first (and biggest)… Read more »

Chamber of Commerce Seminar: Finding Your Mobile Audience

Chamber of Commerce Seminar: Finding Your Mobile Audience

If you are in Southeastern Virginia next week, check out the Hampton Roads Chamber of Commerce monthly Business Education series seminar. Customer Magnetism’s web developer, Lindsay Martin, will be speaking on May 27th about “Finding Your Audience in the Mobile… Read more »