Google releases Penguin 4.0 –The Integration of the Penguin

Friday, September 23 Google announced that Penguin 4.0 has now become part of the Google ranking algorithm. Not just an after-thought anymore, Penguin’s newest update has assimilated into the algorithm to be a standard player in the ranking of your… Read more »

Online Marketing Tactics

Where do you go to find the latest and greatest of what is happening around the world? The news moves slower than social media does, so that’s where we went to find the most recent issues and give you our… Read more »

Penguin Versus Penguin: 3.0 Meets the Animal

Penguin Versus Penguin: 3.0 Meets the Animal

If you’re wondering what it is with Google and cute animals like penguins and pandas, you’ve got another chance to ponder the question. Google launched an update to its Penguin algorithm last week. This one’s been dubbed Penguin 3.0. Penguin… Read more »

Penguin 2.0 Unleashed

Penguin 2.0 Unleashed

The fourth release of Google’s Penguin algorithm has arrived equipped with heavy duty Penguin 2.0 technology to better fight spam. According to an article in Search Engine Land, “Webmasters and SEOs: expect major changes to the search results. Matt specifically… Read more »

Over-Optimization Gets a New Name: Penguin

Over-Optimization Gets a New Name: Penguin

Whether Google had one of Batman’s nemeses on the brain when they named their most recent algorithm change, or just wanted to keep with the black-and-white “P” animal theme they’ve been working with since the Panda update, we may never know. What we do know, is that approximately 3.1% of all queries have been affected by the Penguin update, which until now was simply called the “Over-Optimization Update.”

This Week on the Web (April 16-20)

This Week on the Web (April 16-20)

In case you missed it, here are a few highlights of what happened during this busy week on the Web. Jon Mitchell from ReadWriteWeb had a great insight as to why Facebook social reading apps don’t work. “Frictionless sharing is the… Read more »

Customer Magnetism Review: The Power of Facebook

Customer Magnetism Review: The Power of Facebook

Customer Magnetism Review is a monthly blog feature. We review various events, websites and products that you might want to check out – or not. It’s our way of keeping you up to date on the Internet’s latest. Over the… Read more »

Customer Magnetism Review: Google Algorithm Change

Customer Magnetism Review: Google Algorithm Change

Customer Magnetism Review is a monthly blog feature. We review various events, websites and products that you might want to check out – or not. It’s our way of keeping you up to date on the Internet’s latest. Last week,… Read more »