Google+ Changes the Game

Google+ Changes the Game

  It’s been around for a few years now and as hard as Google tried to make it cool, Google+ just did not take off the way that it was intended to. Designed to be a Facebook, LinkedIn, Twitter, community-building… Read more »

Google Webmaster Tools has Changed

Google Webmaster Tools has Changed

What’s Happening? Don’t start panicking yet, Google has decided to change the name of Webmaster Tools to Google Search Console. This is a smart move on Google’s behalf to get more people involved with their brand and better understand the platform. In… Read more »

Duplicate Content: I Know Just Where to Put That

Duplicate Content: I Know Just Where to Put That

Duplicate content should not be used. Plain and simple. What is so evil about duplicate content that you should flush it down the toilet, or place it someplace else? Why is it so evil and how is it affecting you?… Read more »

Google Rolls Out In-Store Conversion Tracking

Google Rolls Out In-Store Conversion Tracking

Business owners have the power to track every move a customer makes along their customer journey behind the computer screen, but what happens when those conversions start online and end with an in-store purchase? Back in October, Google set out… Read more »

Penguin Versus Penguin: 3.0 Meets the Animal

Penguin Versus Penguin: 3.0 Meets the Animal

If you’re wondering what it is with Google and cute animals like penguins and pandas, you’ve got another chance to ponder the question. Google launched an update to its Penguin algorithm last week. This one’s been dubbed Penguin 3.0. Penguin… Read more »

Google Announces Consumer Ratings Annotations

Google Announces Consumer Ratings Annotations

Google made yet another move toward “bringing trust and transparency to your search ads” when they announced today that they’ll be rolling out Consumer Ratings Annotations in search ads, in which beta tests showed an average click-through rate (CTR) increase… Read more »

Why You Never Need to Use an Awful Stock Photo Again

Why You Never Need to Use an Awful Stock Photo Again

Struggling to find just the right free stock image for your blog post? Don’t settle. It’s just not worth it anymore. Especially now that the Getty has released all its available digital images (both public domain and those they hold… Read more »

Google’s Winter Wonderlabs Open in Six Major US Cities

As the holiday season nips at our heels (Santa arrives in 35 days . . . *squee*!), Google has opened six holiday showrooms around select major U.S. cities including New York, New Jersey, Los Angeles, Sacramento, Chicago, and Washington DC…. Read more »

The Oncoming Dark Ages of Keyword Data

The Oncoming Dark Ages of Keyword Data

There’s no way to ease the blow on this one, so we’re just going to come out and say it: Google is cutting off organic keyword data completely.  And you thought “(not provided)” was a pain before? Now it’s becoming… Read more »