Google releases Penguin 4.0 –The Integration of the Penguin

Friday, September 23 Google announced that Penguin 4.0 has now become part of the Google ranking algorithm. Not just an after-thought anymore, Penguin’s newest update has assimilated into the algorithm to be a standard player in the ranking of your… Read more »

Google Webmaster Tools has Changed

Google Webmaster Tools has Changed

What’s Happening? Don’t start panicking yet, Google has decided to change the name of Webmaster Tools to Google Search Console. This is a smart move on Google’s behalf to get more people involved with their brand and better understand the platform. In… Read more »

Penguin Versus Penguin: 3.0 Meets the Animal

Penguin Versus Penguin: 3.0 Meets the Animal

If you’re wondering what it is with Google and cute animals like penguins and pandas, you’ve got another chance to ponder the question. Google launched an update to its Penguin algorithm last week. This one’s been dubbed Penguin 3.0. Penguin… Read more »

Keywordocalypse 2013: Life After (not provided)

The Internet raged last week as Google quietly confirmed that they’re now forcing SSL search for all users, which means effectively removing our beloved keyword data from searches where Google is the referrer. It’s called “(not provided)” and if my… Read more »

Google Says You Have Unnatural Links…Now What?

Google Says You Have Unnatural Links…Now What?

If you’re familiar with the “unnatural links” warning from Google, you may be wondering, “what in the world is an unnatural link?” Of course you want to maintain your credibility, but you also don’t want to get rid of helpful… Read more »

Why You Need to Set Up Google Authorship Today

Why You Need to Set Up Google Authorship Today

What will Google think of next?  They sure seem to have an answer for everything, and their most recent answer has been Google Authorship. Ring a bell?   You may have read an article online and wondered who wrote what… Read more »

The End of 2012, the End of the World

The End of 2012, the End of the World

“I’m glad to be with you, Samwise Gamgee, here at the end of all things.” – Frodo Baggins Cut us some slack–The Hobbit just came out last week. It’s an emotional time for nerds everywhere. And isn’t it the end of… Read more »