Have You Checked Your Hat Recently?

Have You Checked Your Hat Recently?

Black hat, white hat, grey hat – they might sound like terms straight out of a fashion magazine, but in reality they’re most often used to describe the type of web marketing services that a company provides. Basically, it’s shorthand… Read more »

What Does Your Website Say About You?

What Does Your Website Say About You?

Do you have a fair amount of traffic that comes to your website but leaves without buying anything? There is probably a reason. When there is an investment of time or money involved, potential customers are looking at your website… Read more »

2011: Ringing in the New Year

2011: Ringing in the New Year

In the past year, we at Customer Magnetism have had a lot of fun exploring the ins and outs of search engine optimization, social media and other Internet news on our weekly blog. As the new year rolls in, we… Read more »

Customer Magnetism Review: A Year in Review (Part 2)

Customer Magnetism Review: A Year in Review (Part 2)

Customer Magnetism Review is a monthly blog feature. We review various events, websites and products that you might want to check out – or not. It’s our way of keeping you up to date on the Internet’s latest. There were… Read more »

Customer Magnetism Review: A Year in Review (Part 1)

Customer Magnetism Review: A Year in Review (Part 1)

Customer Magnetism Review is a monthly blog feature. We review various events, websites and products that you might want to check out – or not. It’s our way of keeping you up to date on the Internet’s latest. 2010 brought… Read more »

Blogging Basics

Blogging Basics

People frequently ask me about the world of blogging. There have been some really good basic questions from beginners about having a blog page on their website or blogging elsewhere in an attempt to drum up web traffic to their… Read more »

A Brief Case Study on the SEO Importance of Title Tags

A Brief Case Study on the SEO Importance of Title Tags

I don’t know many SEO’s who disagree about the importance of title tags. But we all know it’s a number of different factors, both internal and external, which produce top (Google) rankings.  However, I have a brand new site with… Read more »

Analytics: Is Yours Working Like You THINK It Is?

Analytics: Is Yours Working Like You THINK It Is?

Google Analytics isn’t a new concept. As webmasters and SEOs we use analytics to track information coming to our site which helps us better determine ROI, bounce rates, leads, and losses. Analytics is a vital part of the SEO process…. Read more »

Mini Site Links FTW

Mini Site Links FTW

If you’re active in SEO you know about the coveted mini site links that are available to selected websites. These bad boys greatly increase traffic and click through, helping the sites that have them to dominate the search results. Peep… Read more »

Canonical Links: The End of Duplicate Content Woes?

Canonical Links: The End of Duplicate Content Woes?

Duplicate content definitely has a tendency to clutter up the net, and let’s face it, as SEOs we know it can mean less than perfect URLs earning page rank. There are many causes of duplicate content, and there are also… Read more »

Be The Tortoise Not The Hare

Be The Tortoise Not The Hare

We’re addicted to fast in this country — fast food, fast cars, and fast results. However, when it comes to search engine optimization, real results don’t happen fast. This is one of the first things your search engine optimization provider… Read more »

The 3 Most Common Mistakes Made When Choosing Keywords

The 3 Most Common Mistakes Made When Choosing Keywords

Keywords — most people know they’re important, but few truly know how to best make them work for their site. Choosing keywords is one of the most common areas of search engine optimization where thousands of people make mistakes. Some… Read more »

3 Tips for Choosing the Right Keywords

3 Tips for Choosing the Right Keywords

In search engine optimization, keywords are one of the first areas to address. Keywords are like the street signs that search engines use to direct their searchers to your site. Choosing the right keywords will have potential customers finding their… Read more »