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Facebook Posts & Ads: An Update

In true Facebook form, there have been some updates to posting and ad styles. You can now create a slideshow, upload photos as a carousel, and create a canvas. Let’s take a look at how these new additions can make… Read more »

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Managing Client Expectations

The research is done, the sales pitch is complete and the contracts are signed. While you have every right to celebrate, the journey has just begun. Building long-term and successful relationship will take effort, commitment and trust. In this post… Read more »

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Understanding Engagement Rates on Facebook

Engagement rates are a commonly used benchmark for success on social media, as it can determine if your brand is connecting with its audience. Plus, highly engaging content with many likes, shares, etc. often stands a better chance of organically… Read more »