Guaranteed SEO?
A direct quote from Google:
"No one can guarantee a #1 ranking on Google. Beware of SEOs that claim to guarantee rankings, allege a "special relationship" with Google, or advertise a "priority submit" to Google. There is no priority submit for Google. In fact, the only way to submit a site to Google directly is through our Add URL page or by submitting a Sitemap and you can do this yourself at no cost whatsoever."
Misleading Bogus "SEO Guarantees"
Be careful of insisting on guaranteed search engine optimization. The guarantees we have seen are ALWAYS misleading in one way or another. Many people will reply "Well, some kind of guarantee is better than nothing." However, that is exactly the type of thinking that allows people to be disappointed later. Protect yourself from the following promises that will only leave you disappointed.
The following methods are some of the most common:
Bogus SEO Guarantee #1
The FIRST misleading guarantee is the empty promise of, "We guarantee that you will receive top rankings, or we will continue to work on your rankings FOR FREE until we do!" Translation: We hardly did anything on your website in the first place and now we will continue to sit on our hands and say "We are still working on it! ...but hey, thanks for the little bit of money you did pay us, that is all we really wanted." These companies are not interested in renewals or long-term relationships; their goal is to simply take your initial fee and move on to the next. Whereas our company strives to build mutually beneficial, long-term relationships. We have grown every single year since launching in May of 2000 and our very first client is still with us to this day.
Bogus SEO Guarantee #2
The SECOND misleading offer is when a company promises you first page listings on Google and/or Yahoo, but fail to tell you that they are talking about sponsored listings and not natural listings. They charge you a monthly fee for guaranteed traffic and end up spending only a small portion of your overall budget toward the click-through fees from sponsored listings.
Bogus SEO Guarantee #3
The THIRD and most common misleading guarantee is the performance based, money back guarantee. This includes a guarantee that a certain percentage of your target keywords will receive top rankings within the major search engines such as Google and Yahoo. Sounds great, right!? However, read a little deeper in their contract and you will eventually see that their list of "major" search engines typically include five, ten and sometimes as many as fifteen or more small and outdated search engines. These smaller search engines are very easy to generate top rankings in. And that is the catch. While they will verbally promise rankings within Google, the small print within your contract reveals the truth. They end up easily meeting their guarantee and you are still no where to be found on Google (where the REAL traffic is). Ask them for a 100% money back guarantee for top rankings on Google only and see how quickly they change their tune. Better yet, why even waste time or money with a company that would be that misleading in the first place.
Here at Customer Magnetism, we simply guarantee that you will receive professional services that will be specifically detailed out within your service agreement, backed by over ten years of experience, an excellent reputation and an extremely high renewal rate.
Are you still considering a "guaranteed" service from one of our competitors? Let us take a look at the contract and we'll be glad to give you a free analysis of where the catch is. The good news? Even without a guarantee, over 90% of our clients choose to renew our services when using our custom proposed 12-month terms.
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