Google Ad Previews Provide Instant Gratification

Google Ad Previews Provide Instant Gratification

The Internet just keeps getting faster. Now Google AdWords has leapt into the realm of Instant gratification, too. Similar to Google Instant graphic previews that debuted last year with a magnifying glass on the side, users can now preview Google… Read more »

Customer Magnetism Review: A Year in Review (Part 1)

Customer Magnetism Review: A Year in Review (Part 1)

Customer Magnetism Review is a monthly blog feature. We review various events, websites and products that you might want to check out – or not. It’s our way of keeping you up to date on the Internet’s latest. 2010 brought… Read more »

Customer Magnetism Review: Small Business Saturday

Customer Magnetism Review: Small Business Saturday

Customer Magnetism Review is a monthly blog feature. We review various events, websites and products that you might want to check out – or not. It’s our way of keeping you up to date on the Internet’s latest. Nestled between… Read more »

Changes Come With Search Alliance

Changes Come With Search Alliance

If you haven’t heard, Yahoo! and Bing have combined search and content ads in an alliance. Microsoft Advertising adCenter is now the power behind both. This has created a number of changes for Yahoo! and Bing users alike, although some… Read more »

12 Ways to Ruin Your PPC Campaign

12 Ways to Ruin Your PPC Campaign

Do you watch your pay-per-click campaign like a hawk? Are you losing sleep over it? Are you obsessed by the amount of time and money you are spending on it? If it’s sending you to the funny farm, maybe you… Read more »

Google Instant – A Second Look

Google Instant – A Second Look

Change is good, right? Last week’s rollout of Google Instant was a big one. For those who might have missed it, Google Instant shows suggestions and a list of results as you type letter by letter on the Google search… Read more »

The (My) Problem with Googles IP Based Search Results

The (My) Problem with Googles IP Based Search Results

So, more and more Google is serving local business results for generic search terms such as Italian Restaurants and using IP location to determine which listings appear. The problem is that your IP is not always located in the same… Read more »